Developing your strategy
We’ll work with your team to understand where you are now, where you want to be and how to get there. Our strategy work includes:
- Communications audit: assessing your current approach to communications and providing recommendations to improve your approach.
- Brand positioning workshop: an interactive session with your team to tease out your market position, brand voice and communications priorities.
- Communications strategy and action planning: working with you to develop an actionable and measurable strategy with clear priorities tied to your business goals.
- Social Media strategy: developing your approach to engaging creatively and appropriately with your stakeholders across relevant social media.
Ron and Catherine provided a perfect balance of input, challenge and support to help us develop our communications strategy. The experience that they bring to help deal with complex situations is extremely valuable.
Norman Proudfoot, Joint Chief Executive Harborough District Council,
Putting plans into action
We get stuck in, actively putting your organisation in the spotlight, with:
- Thought leadership PR: identifying opportunities and developing content to showcase your expertise, through stakeholder engagement, media relations, events and research.
- Project management: from overseeing complex communications and branding programmes to developing engaging campaigns which reach the right audiences and deliver the desired outcomes.
- Internal comms: engaging teams in your story through effective internal communications, including staff surveys, events and communications tools.
- Crisis management: getting ahead of a difficult issue with clear briefings, well researched messages and a calm, considered approach to minimise impact on your reputation.
CMC has consistently provided work that exceeds expectation and that is on time and on budget. Catherine is a pleasure to work with and has undoubtedly contributed to the success and growth of our company.
Andrew Whiteley, Managing Director Lexacom,
Building your in-house skills
We actively support you in developing your team to strengthen your own communication skills. We offer:
- Mentoring: we work with communications colleagues at all levels to provide the encouragement and advice to help plug any skills gaps support career progression.
- Training workshops: we run engaging communications, content strategy and media relations training tailored specifically for your organisation to enhance the existing skills of your team.
- Toolkits: we develop communications toolkits to guide your teams and ensure the work they do is consistent with your approach and brand values.
Catherine genuinely wanted to help me progress in my role. Her eye for detail and structured approach to tackling projects has stuck with me and has undoubtedly made me a better marketer. I wouldn’t hesitate to recommend her as a mentor.
Katherine Williams, Marketing Manager HB&O,
